AI Insights · Timothy · July 2024
Top 5 Film & Television Apps on iOS in South Africa: Q2 2024
Discover the performance trends of the top 5 film and television apps on iOS in South Africa during Q2 2024, with insights on weekly downloads, revenue, and active users.
During the second quarter of 2024, the top five film and television applications on iOS in South Africa demonstrated notable performance trends. Data from Sensor Tower highlights the weekly downloads, revenue, and active users for these leading apps.
Disney+ experienced a consistent performance in Q2 2024. Weekly revenue peaked at around $43K in late April and again in the final week of June. Downloads saw a notable increase, starting from 5.5K in early April and rising to 6.7K by mid-June. Active users also showed growth, moving from approximately 74.7K at the beginning of April to 78.7K by the end of June.
Amazon Prime Video displayed steady trends with weekly revenue peaking at nearly $28K in the last week of June. Downloads remained relatively stable, with a slight increase from 4K in early April to over 5K in mid-June. Active users grew from 21.5K in early April to 23.6K by the end of June.
Netflix maintained a robust presence with weekly revenue around $17K at the start of April, dipping slightly mid-quarter, and recovering to $15.3K by the end of June. Downloads fluctuated, starting at 8.4K in early April, peaking at over 11K in mid-June. Active users saw a slight decline from approximately 227K to 218K during the quarter.
DramaBox - Stream Drama Shorts showed impressive revenue growth, starting at $8.1K in early April and peaking at $14.3K at the end of April. Downloads surged notably, hitting a high of 16K in early June. Active users also increased significantly from around 8.5K in early April to over 30K by early June.
ReelShort - Short Movie & TV had a mixed quarter with revenue peaking at $14.2K in early April but stabilizing around $6.7K by the end of June. Downloads started strong at 13.5K in early April but saw a decline to approximately 2.8K by late June. Active users followed a similar trend, decreasing from 16.7K to 9.7K over the quarter.
For more in-depth insights and detailed analysis, visit Sensor Tower.